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LBS & tourism through the eyes of a postgrad marketing student in New Zealand.

Saturday, April 16, 2005

HotLink: m-payments with Vodafone

This is a bit old actually, but here it is anyway:
Vodafone New Zealand introduces new top up system for mobile credit
"Vodafone is launching an exclusive new service called HotLink, that allows New Zealand users to top up their Prepay or On Account balance directly from a nominated bank account using their mobile phones.
...
Vodafone says that 80% of its customers rely on Prepay mobiles. It is estimated that it takes each customer an average of 10 minutes once a month to buy a Prepay recharge card. TheHotLink service will give customers the option to choose to top up their credit anywhere and at any time directly from their mobile, even overseas in Australia, UK and Spain.

Vodafone Head of mCommerce, Hamish Sansom says these statistics confirm the need for an innovative solution which will help save time and provide greater convenience for mobile users everywhere."
As soon as The National Bank signs up, I'll give it a go... Meanwhile, I'm off for the week! Going to do the Central Otago Rail Trail, won't be back in Auckland till the 24th of April, so in the meantime, explore the extensive lists of blogs to your right! I especially recommend The Mobile Technology Weblog, Pasta & Vinegar, The Pondering Primate & Near Near Future. =)

[P.S. Another article about the same story at the National Business Review - Vodafone: Top up with a click]

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